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WELCOME PLEASE
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2025
Make Motion With Us: An Exciting New Chapter
Partnership Opportunities with Motionographer®
The Motion Awards and F5 Festival.
© 2025 WHY NOT PLUS LLC. All Rights Reserved. Confidential.
Our passion is to uncover
Unexpected Inspiration™ and our purpose is to share it with the world.
MISSION & VISION
FACTS ABOUT US
01
WE HAVE BEEN THE SHOWCASE THAT CATAPULTS EMERGING TALENT AND VISIONARIES.
FROM Beeple (Mike Winkelmann), whose piece Everydays: The First 5000 Days became the most expensive NFT ever sold ($69.3M), radically transforming the digital art market.
TO: Daniels the visionary directors behind Everything Everywhere All at Once, winner of seven Oscars, including Best Picture, Best Director, and Best Original Screenplay.
02
WE COINED MOTIONOGRAPHER® AS A TERM TO DESCRIBE THE ENTIRE MOTION DESIGN INDUSTRY.
Motionographer® is our proudly registered brand.
03
WE ARE THE FIRST MEDIA PLATFORM DEDICATED TO MOTION DESIGN.
For almost 20 years—born in 2006—Motionographer has been the authorized voice of its community.
04
WE ORGANIZE A UNIQUE FESTIVAL WHERE WE MEET INSIGHTFUL MODERN HEROES AND UNPREDICTABLE INSPIRATION.
Presented by Motionographer®, F5 Festival has welcomed 5,000+ attendees worldwide to hear diverse voices, including journalist Rachel Maddow, film director Mark Romanek, Sónar festival founders, legendary artist White Wayne, NASA’s Dr. Michelle Thaller, and renowned visual studios like Imaginary Forces and Digital Domain.
05
WE CREATED THE MOTION DESIGN INDUSTRY’S HIGHEST HONOR: THE MOTION AWARDS.
After eight editions, over 250 winners—linked to major brands like Game of Thrones, Apple, and Nike—have earned the coveted trophy, awarded by 200+ jurors across six continents.
06
OUR HAND-PICKED, CURATED CONTENT AND FEATURES SERVE AS A WORLDWIDE REFERENCE MUSEUM.
Visiting Motionographer®’s Quickies selection is a classic way to start the week—checking for inspiration over coffee has become a ritual. Among creatives, the phrase “let’s do a quickie and coffee” has even found its place in popular culture.
WHAT IS...?
What is Motionographer®?
For over 19 years, Motionographer® has been the authoritative voice of Motion Design and creative industries, acting as a key resource for visual storytellers to hone their craft, showcase their triumphs, and navigate the unique nature of the industry. Our content (exclusive interviews, in-depth articles, and featured stories) have been visited tens of millions of times from all over the world.
What is Motion Design?
Coined by Motionographer® in 2006, Motion Design is an ever-expanding kaleidoscope of moving images, from graphic design to animation and visual effects. Combined with video production and ground-breaking technology, Motion Design is consistently able to push the boundaries of what’s possible.
OUR PLATFORMS
F5 Festival is an event that brings together designers, artists and innovators from various creative disciplines to celebrate creativity, collaboration and exploration.
Known for its immersive experiences, thought-provoking talks and dynamic performances, F5 fosters connections and sparks inspiration among creative professionals.
With a focus on pushing boundaries and encouraging new perspectives, F5 has become a key event for creatives seeking inspiration and meaningful connections in the global creative community.
Motionographer® is the leading platform in the Motion Design and animation industry, showcasing top-tier creative work from studios, artists and designers worldwide.
Founded in 2006, it serves as a hub for inspiration, education and industry insights, featuring project highlights and interviews.
The platform plays a pivotal role in curating and sharing exceptional visual storytelling, covering a wide range of content from commercials to experimental films.
The Motion Awards is an annual competition that recognizes and celebrates excellence in Motion Design, animation and visual storytelling.
It honors outstanding work from studios, individual artists and creators across the globe, showcasing innovative projects in various categories such as film, TV, advertising, title sequences, music videos, and experimental films.
The awards celebrate creativity and craftsmanship that redefine Motion Design and storytelling, offering a prestigious global platform to recognize top talent and work across industries.
MOTIONOGRAPHERS are sophisticated, brilliant, and, above all else, curious.
They work and play with leading technology on a daily basis and are ahead of the curve as mavens of DESIGN, FASHION, ENTERTAINMENT and MEDIA.
They are not just avid consumers, they personify UNEXPECTED INSPIRATION™.
WHAT IS A
MOTIONOGRAPHER?
Always equipped with the best shades,
62% Male
38% Female
GENDER
Latest Mobile Tech in Hand.
I.V. of Coffee, Kombucha, or Power Drink.
Outfitted in the Best Athleisure Wear.
We Invest in The Future by Mindfully Inspiring New Talent.
WHO IS OUR AUDIENCE?
Apple, NBCUniversal, ABC, Fox Television, Disney, Pratt Institute, United Nations, MTV, Diageo, Imaginary Forces, Vimeo, Lululemon, Netflix, Buck, BBDO, The Mill, Adobe, Nickelodeon, Viacom, Fast Company, Conde Nast, Wieden+Kennedy, Hulu, SCAD, Skype, HBO, New Museum, Vice Media, Volkswagen, Comedy Central, BET, Ringling College of Art and Design and many more.
THEY WORK AT
New York City, London, Los Angeles, Dubai, Buenos Aires, Sao Paulo, Amsterdam, Toronto, Dublin, Minneapolis, Zurich, St. Louis, Columbus, Vancouver, Dusseldorf, Rio de Janeiro, Tel Aviv, Sydney, Portland, Denver, Seattle, Phoenix, Chicago, Atlanta, Savannah, Boston, Montreal, Coppenhagen, Beirut and beyond.
THEY LIVE IN
THEY ARE
Top creatives, filmmakers, agency executives, storytellers, digital artists, photographer's producers, interactive designers, motion artists, graphic designers, stop-motion animators, studio moguls, visual effect experts, programmers, musicians and industry visionaries who are uniquely committed to pushing the boundaries of media in the real and digital worlds.
HOW PARTNERSHIPS ALIGN WITH YOUR GOALS
1. Holistic Brand Exposure: Gain prominent visibility across our three interconnected platforms—Motionographer.com, The Motion Awards, and the F5 Festival—amplifying your brand’s reach to a global audience of Motion Designers, creatives and industry decision-makers.
2. Thought Leadership & Influence: Position your organization as a forward-thinking supporter of innovation. By partnering with on-site speaker talks, networking events, curated panels, sessions or specialized award categories, you’ll showcase your commitment to creative excellence and help shape the conversation in one of the most cutting-edge fields of design.
3. Community Engagement & Networking: Connect with a vibrant community of established studios, rising talent, and potential collaborators. Whether through online features on Motionographer.com or in-person sessions at F5, partnerships create opportunities for meaningful, face-to-face engagement with top creative professionals.
4. Strategic Partnerships & Business Growth: Forge lasting relationships with like-minded brands, creative agencies, and talented professionals. Whether through tailored onsite experiences or targeted digital content, partnerships offer direct access to high-quality leads and new collaboration opportunities.
5.Global Recognition & Credibility: Align your brand with internationally celebrated projects and artists through The Motion Awards. Associating with best-in-class creative work elevates your reputation and cements your position as a catalyst for cutting-edge ideas and accomplishments.
Motionographer®
The Motion Awards &
F5 Festival
OVER 1.2MM IMPRESSIONS
with the boldest & brightest creatives and influencers.
ADVANTAGES
47K
X Followers
49K
Facebook
Followers
64K
Newsletter
Subscribers
53K
Instagram
Followers
55K
Website Unique
Monthly Visitors
188K
Vimeo
Followers
400K+
Monthly
Reach
13K+18K
LinkedIn
Followers + Members
WE NEVER STOP GROWING
Motionographer® x Final Frontier Partnership
WeChat: More Than an App
Partnership with Final Frontier bridges the gap to connect with Chinese readers.
Expanding into the Far East, debuting on China’s leading social platform, WeChat.
An integral part of daily life in China: Messaging, calls, payments, news, gaming and more.
Final Frontier, a leading force in the East Asian Motion Design market, is our official correspondent in China.
Unlocking China’s Digital Frontiers
Our Gateway to China
•Platforms like Meta, X and Google are inaccessible in China.
•Motionographer now provides WeChat as a platform for the latest updates.
Expansion to Asia:“WeChat dominates with 1.4 billion monthly users.”
WHY NOW?
The Visionary Origin of Motionographer®
The vision behind Motionographer® was sparked in 2006 by the forward-thinking drive of Carlos El Asmar,
the award-winning former Executive Creative Director at NBCUniversal, where he led the creative services departments of news, sports, and entertainment networks that reached a worldwide audience, and NYU professor. He recognized the need for a dedicated space to elevate a lesser-known industry that lacked a cohesive platform.
Nineteen Years of Independent Innovation
As the only silent investor and sole financial resource, Carlos sustained Motionographer® from its earliest days, transforming it into the pioneering force that continues to catapult the industry’s growth. For nineteen years we’ve championed creativity and innovation without relying on partnerships. This independence has enabled us to uphold the editorial integrity and aesthetic vision that define Motionographer®, the Motion Awards, and the F5 Festival, even as we explore meaningful partnerships.
Shaping the Future with Like-Minded Partners
Now, our community and impact are growing faster than ever, and to keep pace—and amplify that positive influence—we need support from like-minded partners. By joining us at this crucial stage, you’ll help shape the next chapter of our story and ensure that creativity and Motion Design continue to thrive on a global scale.
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